Everyone loves to eat fresh bread in the morning and Panera Bread has made it their mission to make this accessible to customers. Keeping up with the tradition of serving freshly made bread to the customers every day, the company provides a good environment for people to party. This commitment to offer fresh foods is at the heart of Panera iboh‘s philosophy. The overwhelming support from their customers is proof that the allure of fresh bread can create loyal consumers.
Overview, History & Offerings of Panera iboh:
1. Overview of Panera iboh:
Panera Bread Bakery-Cafe is a global brand of fast casual eateries. It has more than 2000 stores in the United States & Canada. The company is headquartered in Sunset Hills, Missouri, Panera iboh United States and has over 100 stores in the Greater St. Louis area alone. It was formerly known as the St. Louis Bread Company. The menu is also available on the Panera Iboh app and includes a variety of options such as soups, pastas, sandwiches, salads and specialty drinks. As of 2020, they also offer pizza prepared using flatbread.
2. Historical Background:
The story of Panera Bread begins in 1987 when Ken & Linda Rosenthal opened the first St. Louis Bread Company store in Kirkwood, Missouri. With the help of an investment of USD150,000 and a Small Business Administration loan of USD150,000, Rosenthal began his journey. Au Bon Pain Company acquired St. Louis Bread Company in 1993 for USD23 million.
The company emerged in 1997 with the new company name, which is derived from the Latin word for ‘breadbasket.’ The new company’s name aligns with the Spanish and Catalan words for the same concept. The original name was retained in Missouri, and 20 bakery-cafes in the St. Louis area were rebranded together under the St. Louis Bread Company banner.
The company moved its corporate office to Richmond Heights in 1999, Missouri in 2000. Panera iboh acquired a 51% stake in Paradise Bakery & Cafe for USD21.1 Mn, a concept primarily concentrated in the Phoenix metropolitan area with over 70 locations. in the western and southwestern regions. The business completed the purchase of the remaining Paradise properties in 2009.
3. Products/Offerings:
The bakery offers a delicious array of pastries and baked goods, including bagels, brownies, cookies, croissants, muffins, and scones. Customers can order any product from the menu list by logging into Panera Iboh’s app. These products, along with Panera’s artisan breads, are prepared by skilled bakers before the sun rises. In addition to bakery offerings, Panera offers a regular menu for dine-in or takeout, ranging from flatbreads, pizza, hot grain bowls, paninis, pasta, salads, sandwiches, side dishes, soups, and beverages to coffee. Contains a wide selection. From lattes to lemonades, espresso drinks, frozen delights, fruit smoothies, hot chocolate and tea.
Integration of Technology in Business:
Panera Bread opened its new office in the Greater Toronto Area in October 2008 with the aim of expanding its reach. As time passed, it expanded to Richmond Hill, Thornhill, Oakville and Mississauga. It introduced “Panera 2.0”, a suite of integrated technologies. The aim was to enhance digital ordering, payments and overall customer experience.
This includes the introduction of iPad tablet kiosks known as ‘fast lanes,’ which enable customers to place orders and pay without going to the counter. Additionally, customers can use a smartphone or tablet app to order and pay, resulting in digital orders accounting for over USD1 billion, which accounted for 26% of total revenue in 2017.
Focus on Rebranding & Acquisitions:
· Panera Bread rebranded Paradise Bakery & Café outlets in September 2015 and purchased a controlling interest in Tate Bakery & Café, soon to expand into the Washington, D.C., metro area in the fourth quarter of 2015.
· Panera celebrated the opening of its 2000th location in March 2016 in Elyria, Ohio. In January 2017, Panera made headlines by removing artificial colors, flavors, sweeteners and preservatives from its food menu.
· On July 11, 2017, JAB Holding Company acquired Panera Bread for USD7.5 billion, and on November 8, 2017, Panera announced that company president Blaine Hurst would replace founder Ron Schaech as CEO. Shaich will remain in charge. The acquisition also included the disclosure of the corporation’s purchase of Au Bon Pain.
· In January 2018, Panera sold Tatay Bakery & Café to Schacht-owned Act III Holdings, LLC, and established a consultancy firm to help the restaurant remove artificial ingredients from its menu.
Contributions by Panera iboh as Social Responsibility:
1. Action on Climate Change Issue:
Panera Bread is committed to addressing climate change issues by encouraging a change in dietary choices. In an effort to reduce carbon emissions, the company promotes the “Cool Food Promise” and provides dietary guidance to help customers modify their eating habits and reduce their carbon footprint. It utilizes the concept of traffic light symbols to identify healthy & less healthy food choices. Green light showing the healthy choices and yellow indicating moderation. Panera iboh created a stir by delaring its policy against the use of GMOs. By doing so, it became the first restaurant company in the United States to express concern about the safety & environmental impact of GMOs.
2. Bread Donation to Hungry People:
The company also shows its unwavering commitment in hunger alleviation through the ‘Day-and-Dough-Nation’ program. Unsold bread and baked goods are donated to local charities and hunger relief organizations as part of this program. Panera iboh contribute an impressive USD100 million of leftover baked products and breads to support local charitable groups. Moreover, it also provides support to NGOs to help those in need by providing gift cards or fresh baked goods for their events.
Conclusion:
Panera Bread provides its consumers a variety of baked goods. It has removed the use of artificial colours, flavors and sweeteners from its food menu to protect the health of its consumers. As part of its corporate social responsibility (CSR), Panera iboh contributed to address the issue of climate change by inspiring people to focus on vegetarian diets. Another event where the company displays its humanitarian approach and helps organizations involved in fighting hunger by donating food to poor people.
